Browse our data schemas, built around privacy
Schemas are the heart and soul of good data. Explore our library for inspiration and examples, or get in touch if you need a custom schema.
Featured data schemas
These data schemas illustrate the data capture and power of integrated privacy. Looking to start? Suggest to start with the Privacy Demo schema.
STRM privacy demo schema ›Stream Machine
This schema illustrates the power of privacy baked right into the schema source.recommendations personalization (web) analytics e-commerce mobile apps product analyticsall verticals
Browse data schemas
Media Personalization ›Stream Machine
A schema to capture item consumption for personalization purposes.recommendations personalizationmedia e-commerce digital
STRM clickstream ›Stream Machine
The clickstream schema is used to capture visitor behavior on a page or UI, one of the most common use cases.recommendations personalization (web) analytics e-commerce product analyticsall verticals